Usability methods

From the wide array of tools and methods we master, we always choose the ones that are best for each specific client and case. We work closely with your managers, product developers, and support team, to give you the highest return on your usability investment. The knowledge and efficiency we bring to enterprises continues long after our work is done.

Method	Efficiency Optimization	Product Development	Product improvement	Benchmarks	Branding
Accessibility Analysis	√	√	√	√	√
Affinity Diagramming		√	√
Blue Sky / Sandbox Sessions		√	√
Card Sorting		√	√
Context of Use Analysis	√	√	√
Context-based Inspection			√	√
Customer Journey Map	√	√	√	√	√
Design Studio	√	√	√		√
ErgoNorm	√		√
Experience Benchmark			√	√	√
Eyetracking			√
Focus Groups		√	√		√
Gestalt-Law Analysis	√	√	√
Heuristic Evaluation	√	√	√
Surveys & Interviews	√	√	√		√
Iterative Prototyping		√	√
Moodboards		√	√		√
Observation	√	√	√		√
Personas	√	√	√
Requirement Engineering		√	√
Scenario Walkthrough	√	√	√
Scenarios		√	√
Semantic Analogies		√	√		√
SUMI			√	√	√
SUS			√	√	√
Task Model Analysis	√	√	√
Usability Audit	√	√	√	√	√
User test / Thinking aloud	√		√	√	√
WAMMI			√	√	√
Wizard Of Oz		√	√